SlowBazaar
An artisan e-commerce marketplace connecting conscious consumers with handcrafted goods from independent makers.
Business Impact
"Average product page time-on-page of 4 minutes 38 seconds — 6x higher than standard e-commerce benchmarks. First cohort of 40 artisans sold out their initial inventory within 3 weeks of launch. Repeat purchase rate of 52% established within the first 6 months — driven by the community and storytelling features."
The Challenge
Independent artisans in India lack access to a digital marketplace that truly represents the value and story of handcrafted work. Existing platforms commoditise products and compete on price, destroying margins for small makers who differentiate on craftsmanship and sustainability.
Our Solution
SlowBazaar is a purposefully designed slow commerce platform. Each product page reads like an editorial feature — with the maker's story, the materials sourcing process, and the making time. The platform includes a maker onboarding portal, curated collections by craft discipline, a pre-order system for limited editions, and a community blog connecting consumers with artisans.